It’s hard to get your hair to look sleek and straight, frizz-free and shiny. So what’s the secret?

The latest Keratin Smoothing Blowdry – Lisse design from Alfaparf promises to keep your hair sleek, straight and frizz free for up to 3 months when you follow the home care program.

Unlike other Brazilian Blowout treatments, the Keratin Smoothing Blowdry is formaldehyde free, avoiding any health concerns PLUS you can colour your hair the same day.

Keratin Smoothing Blowdry – Lisse design from Alfaparf is a progressive straightening treatment available for all hair types. At each application the effect is better and longer-lasting.

This revolutionary straightening treatment is 100% safe, versatile and high-performance, You’ll get:

Smooth, velvety, glossy and tangle-free hair using an innovative Keratin-based technique.

100% safe, conforms to European and international standards**.

Lasting result (up to 3 months).

Eliminates frizz.


The treatment uses Keratin complex combined with the properties of oils:


Kera-Collagen Complex

Complex containing Hydrolysed Keratin and Quaternised Collagen. The complex that guarantees long-lasting smoothness (up to 3 months). With the aid of heat, it reshapes the arrangement of the hair’s keratin chains, straightening them to give the characteristic smooth result.

Babassu oil

A precious oil with extraordinary emollient properties from the Amazon leaves hair soft, silky and shiny.